Kev tsim qauv yog kos duab los ntawm kev npaj cov khoom, kos duab rau ntawm kev dai kom zoo nkauj thiab cov qauv ntoo. Qhov no yog tsim cov txheej txheem tsim muaj uas xav tau tus tswv ntawm kev xav nplua nuj thiab paub txog qee txoj cai. Cov khoom tsim muaj ntau yam khoom siv (ob qho tib si lub cev thiab hluav taws xob) thiab cov khoom lag luam. Thiab lub hom phiaj ntawm kev tsim qauv yog ua kom tiav qhov tsim nyog ntawm tus kwv nrog tib neeg xav tau, los tsim cov ntsiab lus, pom kev ua kom pom tseeb.
Txawm hais tias muaj ntau hom qauv tsim, thiab ntau thiab ntau dua qhov tshiab tau tsim txhua txhua xyoo, tus lej ntawm nws qhov kev lag luam tseem ceeb yog tsawg heev. Hauv kev tshwj xeeb, nws muaj peb qhov chaw tseem ceeb: kev lag luam tsim, duab thiab kos duab.
Tsim Kev Lag Luam
Qhov kev lag luam no tseem hu ua kev tsim qauv, khoom lag luam lossis tsim qauv tsim. Ntawm cov ntau hom ntawm cheeb tsam no tuaj yeem hu ua: thauj khoom tsim, qauv rooj tog, khoom siv hauv tsev, thiab lwm yam.
Qhov kev lag luam no tau pib nyob rau xyoo 18th, thiab ntseeg tau tias yog Josiah Wedgwood, tus kws tshaj lij Askiv thiab tus tswv ntawm txuj ci thiab kos duab. Cov kev txhim kho nquag ntawm kev tsim kho kev lag luam poob qis nyob rau lub sijhawm thib ob ntawm xyoo pua 20, uas yog, lub sijhawm thaum pom kev tsim khoom ntawm cov khoom lag luam tau pib thiab cov kev taw qhia kev lag luam pib nthuav dav.
Cov neeg tsim khoom tsim tsa lawv tus kheej lub hom phiaj ntawm kev kho cov khoom nyob ib puag ncig ntawm ib tus neeg thiab tib lub sijhawm muab lawv nrog cov haujlwm loj tshaj. Tom qab tag nrho, nws nyob ntawm ntau npaum li cas cov khoom tsim nyog rau ib tug neeg, yuav ua li cas aesthetically nws zoo li cas thiab nws yooj yim npaum li cas siv nws nyob ntawm nws txoj kev vam meej hauv kev ua lag luam thiab kev thov ntawm cov neeg siv khoom.
Daim duab tsim
Qhov kev lag luam no suav hais tias yog qhov feem ntau dav thiab ntau yam. Nws yog nrog cov txiaj ntsig ntawm nraaj tsim uas cov neeg tuaj nyob txhua hnub. Txawm hais tias qhov qauv zoo li no tau tsim ua xyoo 1964, thaum Thawj Pawg Thawj Tswjfwm ntawm International Society of Graphic Design Organisations tau tuav, nws cov keeb kwm tuaj yeem pom txawm nyob hauv cov duab pob zeb ntawm cov pawg neeg feem ntau thaum ub.
Lub hom phiaj ntawm cov duab nraaj yog kom nce qib ntawm kev sib raug zoo ntawm ib puag ncig, txhim kho cov txiaj ntsig ntawm kev sib txuas lus. Cov duab nraaj yog lub luag haujlwm rau tsim tus yam ntxwv sab nraud ntawm ib yam khoom, rau kev xav rau tib neeg. Muaj ob peb ntau yam ntawm cov qauv kev lag luam no. Hauv tshwj xeeb, nws suav nrog: luam tawm cov qauv, tsim lub vev xaib, tsim qauv txawb, tsim qauv font, ntawv tshaj tawm, thiab lwm yam.
Cov qauv kos duab
Ceg ceg thib peb yog cov qauv kos duab sab hauv, lossis qauv sab hauv. Nws tau ncaj qha rau cov qauv tsim thiab kev sib haum xeeb ntawm cov qauv ib puag ncig. Lub ceg ntawm kev tsim qauv no ua rau muaj kev cuam tshuam los ntawm ntau yam qauv (niaj hnub, tsim kev ntseeg, tsawg, baroque, hi-tech, thiab lwm yam)
Kev tsim qauv vaj tsev muaj ntau qhov kev lag luam me me. Cov no suav nrog: kev tsim qauv sab hauv, kev tsim qauv hauv nroog, kev tsim qauv hauv nroog, toj roob hauv pes tsim, tsim xim, tsim qauv sib tham, thiab lwm yam
