Cov tshaj tawm tau txhim kho ntau dua thiab ntau txoj hauv kev tshiab los muag cov khoom lag luam thiab feem ntau siv lub siab rau qhov no. Cov lus tshaj tawm uas ua rau cov neeg siv khoom zoo luag nyav yog qhov kev nco zoo dua, thiab yog li ntawd ua rau cov hom kev paub txog thiab nce muag.
Cov lus dab neeg hais tsis yog tsim rau cov hom phiaj. Nws yog tsim tau los tsim cov lus hais tso dag los ntawm yuam kev. Nws tuaj yeem yog qhov yuam kev ntawm kev txhais lus lossis cov tsim khoom lag luam. Txawm tias cov npleem yooj yooj yim ntawm cov nplaig hauv cov npe ua cov ua soj ntsuam kom muaj kev lom zem tsis sib xws.
Muaj tswv yim
Cov chaw tsim khoom siv tso zis tso quav nrov ntawm cov lus qhia "Zoo nkauj heev uas koj tuaj yeem ntseeg nws nrog cov khoom muaj txiaj ntsig", txhais tau tias cov menyuam yaus los ntawm "kim". Hauv lub siab ntawm cov neeg siv khoom, cov lus hais tias tsis cuam tshuam nrog menyuam yaus hauv txhua txoj kev.
Ib qho ntawm cov chaw tsim khoom lag luam hauv cov kav dej ntseeg tias "Lub tso zis tso quav yog lub ntsej muag ntawm hostess", uas tsis nkees ntawm kev nco txog kev tshaj tawm thiab ntawm cov khoom lag luam.
Chaw kho mob kuj tuaj yeem xav tsis thoob nrog lawv cov lus qhuab qhia. Nov yog ib qho ntawm lawv: "Peb cov neeg siv khoom siv rau hauv qab ncaj." Feem ntau, daim teb tshuaj muaj peev xwm xav tsis thoob nrog nws cov lus tshaj tawm: "Koj txhais ko taw yuav zoo li Swiss saib", "Koj lub nroog Yeiuxalees tseem luag nyav", "Fornos - nws yuav hno kuv txiv lub qhov ntswg!", "Peb ntxig nrog lav (kev pab kho hniav), thiab lwm yam.
Cov chaw tsim khoom lag luam zoo nkauj ntawm cov khoom siv hauv tsev tau qhia thoob ntiaj teb kom paub txog "Kev ziab plaub hau tsis qhuav". Qhov lawv tau raug suav saum yog tseem tsis tau paub meej.
Cov tuam txhab ua kom zoo nkauj kuj tsis ua rau nkees txaus siab rau cov neeg nyiam luag: "Saib zoo uas tua", "Tsis muaj lub sijhawm nkim sij hawm - khib xyoo", "Tsis txhob ua pos" (tshaj tawm rau kev tshem tawm cov plaub hau laser), thiab lwm yam.
Cov khw thiab hypermarkets yeej ib txwm sim ua rau muaj kev xav rau lawv tus kheej: “Yuav lub laptop - tau hauv koj lub pob ntseg!”, Lub ntsiab ntawm lub mloog pob ntseg yog khoom plig, “Muab koj niam muag, cov no yog tus nqi!”, “Ncaws pob”, lwm yam.
Tsis yog txhais lus
Tus txhais lus tsis yog ib txwm yog yuam kev, nws tsuas yog qhov tseeb nkaus xwb. Yog li, hauv Spain, tshaj tawm rau Asmeskas npias, uas suab zoo li "Tig Nws xoob!" thiab feem ntau lub ntsiab lus "Tau ywj pheej!" txhais lus dhau mus: "Txom nyem los ntawm raws plab!". Kuj yog lus Mev, Mev txiv mis tso ad "Tau Mis?" ("Koj puas muaj kua mis?") Tig mus rau "Koj puas yog tus saib xyuas? Thiab cov lus txhais tiag tiag ntawm cov lus tshaj tawm txog kev lag luam ntawm Asmeskas cov tuam txhab tsim qaib "Nws yuav siv tus txiv neej muaj zog los ua noj nqaij qaib" txhais tau tias hauv qab no: "Rau ib tug qaib los ua kev sib tw, koj xav tau tus txiv neej sib deev."
Cov neeg Suav tsis muaj ntawv nrawm los tsim lawv cov lus taw qhia, vim lawv muaj peev xwm los txhais lus ua neeg txawv. Qhib lub tsev noj mov uas nrov, lawv tau txhais cov lus sau tias "Nws qab heev uas koj yaim koj tus ntiv tes" raws li "Peb yuav tom koj cov ntiv tes tawm." Cov lus hais ntawm dej haus "Peb caw koj kom rov qab muaj sia" Cov neeg Suav tau tawm mus "Peb yuav tsa koj cov poj koob yawm txwv los ntawm cov ntxa."
Cov lus Askiv txhais ntawm cov lus tshaj tawm rau kev tshaj tawm cov tshuab nqus tsev los ntawm cov npe nrov ntawm cov khoom siv hauv tsev tau suab zoo li "Tsis muaj leej twg nqus zoo dua li Electrolux." Cov cuab yeej siv hauv tsev feem ntau muag tsis yog hauv cov teb chaws tsim khoom lag luam, thiab yog li ntawd kev tshaj tawm yuav ntsib teeb meem ntawm kev txhais lus. Mist Stick cov nplaig plaub hau lus hauv lub tebchaws Yelemees los ua tus nplaig Dung, uas tsis ua rau muaj kev loj hlob ntawm kev muag khoom.
Yog li, tsis muaj kev yoog tshaj tawm kev tshaj tawm hauv lwm lub teb chaws lossis txhais cov lus tsis raug, koj tsis tuaj yeem ua rau koj lub tuam txhab puas xwb, tawm mus yam tsis muaj kev muag khoom, tab sis kuj mus hauv keeb kwm ua tus tsim ntawm cov lus hais lom zem tshaj plaws.